Wednesday, November 16, 2011

Government Contract Success Starts With Strategy

Market Research And In-Depth Strategy Dialogue Reveal New Contract Opportunities

The last blog post showcased Neeld Wilson's road to multimillion dollars contract success. Here's a picture of how that road begins, and a story you'll want to follow.

Melissa Mangold is owner and President of CASCO Manufacturing Solutions, Inc., of Cincinnati. She and her team had had a couple of unsuccessful go-rounds with government business. But Melissa was sure there were undiscovered government business opportunities for their specialty manufacturing. When we met after a presentation I gave to the Women's Business Enterprise National Council -- WBENC -- her suspicions were confirmed. "More than just information -- you gave me hope," she said.        
CASCO's strong track record, across diverse product lines, is based on three different sewing or sealing methods. When I arrived to lead their strategy session, Melissa gave me a plant tour. What a treat to visit a well-run company where people MAKE THINGS. Melissa showed me the work flows on meticulously laid-out production floor. I saw where the team had just spent the weekend setting up a production cell for a new product, and which spaces adjust depending on demand. The CASCO team moved specialty fabrics in, measured and cut them with state of the art computerized systems, and created finished products to meet orders from medical mattresses and wheelchair seating to covers for grills and firepits to special enclosures for medical treatment. 

CASCO engineers create special jigs to produce unique products that other manufacturers can't handle. They focus on product lines where their manufacturing processes give their products superior performance characteristics that the buyers want and need.

With some government contracts under their belt, Melissa brought together her team with me for a day to discover where their past performance and their unique strengths suggested high priority opportunities. We started by reviewing their custom market research, and pored over where the best competitive advantages could be. 

All kinds of opportunities came to light, but I'll share one that you might think about in your own company.

CASCO had recently delivered a shipment of a unique, mission-critical supply item to a government buyer. Their next sale just might come from simply asking the buyer, "When will you need more of these?"

Where could your next prospect be? Book a strategy session now and save $2000 over 2012 prices. 
For more info, email me.
Left: Melissa Mangold with Judy Bradt, at CASCO in Cincinnati

Thursday, November 10, 2011

Veterans Day Success Story: SDVOB Winning Government Contracts

"Judy is the reason why our company, Gator Engineering & Aquifer Restoration, Inc. (GEAR), has won government multiple Federal contracts. 

She may be a strong advocate for Woman Owned Businesses but she worked just as hard for our Service Disabled Veteran Owned Small Business (SDVOSB). "

Neeld Wilson, President of GEAR Engineering and Navy veteran, tells the story.

"When we first hired her in 2008, Judy took us under her wing and guided us through the maze of the Federal marketplace and as a result we won our first contract within 6 months! In fact, we won 3 contracts in 6 months. She is extremely thoughtful and stays in touch with us to this day; always wishing us the best. Judy is the ultimate professional and I recommend her to people who are trying to learn the ropes in the Federal market." 

It's never easy. But together we made it easier. Read about Neeld's rough start, and what he changed to reach success...  More >>

Today, Gator Engineering is a subcontractor on two winning IDIQs (USACE Mobile A/E contract and Navy CLEAN), and is providing services to the Navy and VA, Remedial Operation and Maintenance at Former Naval Training Center in Orlando, Design Build contract with VA in Gainesville and Lake City, and a soil sampling project with the VA in Bay Pines. The company has done deep well monitoring for the Army Corps of Engineers in West Palm Beach. Neeld and his team have also submitted a proposal for the East Region VA Environmental Services Contract (Maine to Puerto Rico), and expect to hear about that any day. 

Neeld was one of the first clients to engage me to shape his strategy for government business. He works hard to focus on his best prospects, and has the results to show for it. I'm proud of him and his company, and grateful to him for sharing his story.